One of the things that we have been talking about quite a bit on this blog is a concept that we’ve come up with called content hacking. It’s about learning to get more from your content than just another blog post with the occasional tweet. It’s about using your content to drive maximum traffic and lots […]
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Today’s buyers are well on their way to making a purchase decision before they contact a company – and that’s where content marketing comes in. 60% of B2B decision makers say branded content helps them make better purchase decisions. 61% of consumers are more likely to buy from companies that offer custom content. Via – CONTENT MARKETING WHAT IS CONTENT MARKETING? Content marketing is the […]
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IMPORTANCE OF CONTENT CURATION BENEFITS OF CONTENT CURATION You have a business. Let’s say it is an interior design company. You have a blog and a social media presence on Facebook, Twitter, Pinterest and Instagram. You write a lot and you post a lot. For a one-man show, this has just become too burdensome. But […]
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Wondering If Content And Social Media Marketing Can Help Move The Needle? Map Your Route Anyone who sets out on a road trip maps out the route to their end destination So when it comes to using social media to amp up your content marketing efforts, create a social media content plan to act as your […]
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What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. The work involves sifting, sorting, arranging, and publishing information. A content curator cherry picks the best content that is important and relevant […]
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